Your adoption metrics are green. Your champion loves you. So why are you seeing competitive RFPs? The invisible gap is widening.

Your adoption metrics are green. Your champion loves you. So why are you seeing competitive RFPs? The invisible gap is widening.

Seven years on contract. Stellar CPARs. Then the call: “We’re going in a different direction.” Incumbentitis kills recompete win rates—competitors out-relationship you while you stop listening. Here’s how to spot the signals and win like it’s year one.

Seven years on contract. Stellar CPARs. Then the call: “We’re going in a different direction.” Incumbentitis kills recompete win rates—competitors out-relationship you while you stop listening. Here’s how to spot the signals and win like it’s year one.