
ABC’S OF SALES SUCCESS
F: Find the Root Cause
Don’t rush to solve the customer’s symptoms!
Find the root cause to:
- Give you actionable intel
- Stop band-aid solutions
- Focus on the right problem
BEST PRACTICE:
To find the root cause and dive deeper, it can help by probing further 3-5 times for a superficial customer answer.
FREE GUIDE:
26 BEST PRACTICES
FOR SALES & BD SUCCESS
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